How to conduct experiments in the validated learning process

Validated learning process - experiment

The validated learning (VL) process is one of the pillars of the lean startup movement, initiated by Eric Ries. This process, based on the customer validation concept developed by Steve Blank, is derived from the lean manufacturing philosophy. Its framework is based on the assumption that we need to first validate our basic ideas with […]

Uber – SWOT analysis

Uber SWOT Analysis

Uber, a high-tech startup founded in 2009 which connects the transportation industry with technology by its ride-sharing app was the highest valued venture-backed company in the world in 2015. As of 16 December 2014, its service was available in more than 200 cities in 53 countries worldwide including China, South Africa and Indonesia. Uber is […]