Zappos – SWOT analysis

Zappos SWOT analysis

The article is based on Zappos SWOT analysis which can be found in the Library, in CayenneApps SWOT application. Zappos, the online company with the largest selection of shoes, has created its unique company culture based on three values that I highly admire: Truly customer-centric service — focus on different ways of making Zappos’ customers happy. Employee-center […]

How to conduct experiments in the validated learning process

Validated learning process - experiment

The validated learning (VL) process is one of the pillars of the lean startup movement, initiated by Eric Ries. This process, based on the customer validation concept developed by Steve Blank, is derived from the lean manufacturing philosophy. Its framework is based on the assumption that we need to first validate our basic ideas with […]

5 steps to building Minimum Viable Product with Story Mapping.

Minimum Viable Product with Story Mapping

In the previous post we have described different concepts of Minimum Viable Products. Among various definitions, we can describe MVP as a product built from the smallest set of features that delivers customer value. But what does “the smallest set of features” mean, and how can we define this? In todays post we would like to share with you a technique […]